Outlet

Type of ad

Typical Cost

U.S. Yellow pages

2" X 2" square ad

$52.50/Month

Local Radio Station

30 second ad

$17 each play

Local TV Staion

30 second commercial

$500 and up

Network TV

30 second commercial (primetime)

$500,000 and up

Billboard

One billboard, about 32 letters

$700-$2500/month

GPS Tour Guide

Text, graphics, animation, audio and video clips with GPS mapping and routing to your location

$.05 per kilobyte on all units  in your area